NEWS| Eudon Choi collaborates with River Island

Fashion Scout Alumni Eudon Choi takes on new things in a collaboration with River Island, creating a 16 piece collection to hit stores in September. The Korean designer, who has previously been awarded the Fashion Scout Merit Award, now showcases his collections on schedule at Somerset House. Originally a menswear designer, Choi went on to study womenswear at the Royal College of Art where his unique take on feminine structure can be seen in each collection. Launched in 2009 the Eudon Choi brand has gone from strength to strength being recognised for the designer’s use of rich cultural references as well as striking yet minimal shapes.

The River Island collection takes inspiration from the 1991 Peter Lindbergh photo series “Wild at Heart” where we see Choi’s interpretation in soft leathers and biker styled detailing. The River Island Design Forum initiative has seen collections from Fashion Scout’s T.Lipop and Georgia Hardinge giving talented designers the opportunity to take on a new audience.

Ranging from £30 to £250 the collaborative collection is set to be a hit, already garnering fans eager to see Eudon Choi’s vision of the high street.

Vanessa Omoregie, @wewearblack

COLLECTION| Peter Pilotto FEB'13

This morning saw Fashion Scout alumni, Peter Pilotto showcase his AW13 collection at the Tate Modern. The Peter Pilotto label conceptualises architectural structure fused with scientific, digitally driven abstract prints, showcased in a spirited palette of hues; and this collection is by no means an exception to the brand aesthetic.

The catwalk demonstrated an eclectic mix of androgynously derived outerwear, embroidered with effluent abstract oriental design, juxtaposition panel, statement shoulder dresses, softened by digital prints and fluted knee length hem lines; with the addition of proclaimed quilted oversized crop and mid-length jackets and coats, printed, of course. Whilst androgyny and structure were definitively key to this collection, the pieces remained elegant and quintessentially feminine throughout.

Colour was diversified through a composition of canary yellow, royal blue, mauve and intense ruby red with monochromatic extracts of black and white; whilst the models wore fresh-faced radiant make-up with slight contouring, not to detract the focus from the luxuriously hedonistic designs.

Brooke McCord  (@BrookeMcCord)

Images via Style.com