Tuesday, 13 December 2011

NEWS| Merit Award & Ones To Watch AW12/13 Announced!

 Vauxhall Fashion Scout, the internationally recognised home of new talent, is delighted to announce Phoebe English as the Merit Award winner and Anne Sofie Madsen, Heohwan Simulation, Myrza de Muynck and Nova Chiu as Ones To Watch for AW12/13.

    Phoebe English

The highly acclaimed Merit Award gives the winner a fully sponsored catwalk show and exhibition space at Vauxhall Fashion Scout during London and Paris Fashion Weeks, and will receive £1000 bursary.

Phoebe English, co-winner of the L’Oreal Professional Creative Award and Central Saint Martins graduate, was awarded Ones To Watch SS12 at Vauxhall Fashion Scout. Phoebe has established herself as a luxury womenswear label with intricate construction the centre of her design ethos and an attention and precision to beauty. By returning to lost, forgotten or little-used techniques, Phoebe English’s creations raises the awareness and respect for construction and surface texture and thus bring a new dimension to young London design talent.

‘Phoebe English has demonstrated a remarkable design talent which is reflected in the make of each piece.  From her graduate collection through her Ones To Watch show she has explored individual techniques and is developing a unique vision of design.  With the Merit Award she will be able to take this further and to an even wider audience”
Martyn Roberts, Director, Vauxhall Fashion Scout 

Anne Sofie Madsen, Heohwan Simulation, Myrza de Muynck and Nova Chiu are the winners of Ones To Watch AW12/13.

Ones To Watch is a springboard for the new generation of emerging, innovative designers. Over the past four seasons Ones To Watch has been responsible for launching the likes of Eudon Choi, David Longshaw, Tze Goh, Hermione de Paula and Dean Quinn to the market.

Anne Sofie Madsen established her own label in 2010 after graduating from The Royal Danish Academy of Arts School of Design. Drawing is an essential part of Anne Sofie’s work and the idea of Animalism always plays a role in her collections, capturing the soul and contrasts between the primitive and the civilised in each piece.

Heohwan Simulation Hwan Heo, graduated from the Royal College of Art in 2007 before setting up his own label, Heohwan Simulation, in 2010. His experimental pieces stem from an orginal background in menswear design. Inspired through a critical viewpoint of fashion history, Heohwan´s key silhouettes are executed with an aesthetic beauty.

Graduating from Central Saint Martins this year, Myrza de Muynck combines luxe with nostalgia and youthfulness to create elaborate hand painted prints and hand embroidery. The Dutch designer describes her work as ‘casual chic’, playing with a tomboyish sexuality within a sportswear like silhouette.

Nova Chiu won Collection of the Year on her graduation from London College of Fashion this year. With previous experience at Matthew Williamson, Richard Nicoll and Anna Sui, Nova executes a unique approach to working with fabrics. Influenced by the introduction of some of the undiscovered Chinese cultures to the modern world, Nova mixes rich textures with heavy embroidery, such as deep brocades with wool mixed with experimental digital prints on varied fabrics.

Congratulations to this seasons' winners!

Phoebe English´s pictures credits

Photographer: Josh Shinner
Model: Jessie Good at Storm
Hair/Make up: Jess Cheetham
Nails: Ama Quashie

Nova Chiu & Myrza de Muynck pictures:

I-D Online´s Exclusive Christmas Jumper By Leutton Postle

It is here, has arrived! it is the Christmas mood floating around.

Everybody is getting ready for the festives time, like our Merit Award SS12 ladies, Leutton Postle, who have made an exclusive Christmas jumper for I-D online .

They joined an exclusive selection of Knitters the likes:  inc Sibling, Co-Operative designs and Pringle of Scotland to get in the festive spirit with some Merry Christmas woolies.

Have a look to all their creations (i-d online)and get inspired for that Christmas dinner party, or to go around and make your shoppings!

Hellen Bullock featured in Dazed digital.

Hellen Bullock, who not only exhibited as part of Vauxhall Fashion Scout exhibition room during September 2011 Fashion week, but also genially illustrated some of the catwalks with her personal drawing style, has been featured at Dazed Digital as part of their Rise section.

Don´t know her yet? This is how Dazed described her, and we love it: "For anyone who thinks a Mark Rothko piece too depressing, fashion textiles designer Helen Bullock’s MA collection is like a fresh breath of life. Bold, bright, glittered shapes and blocks of jarring floral"

"Bullock’s visceral relationship with her materials is a direct manifestation of the designer’s own self - vivacious, spontaneous and real."

Read the whole interview ( to discover how she describes her own aesthetic, why she does not use digital print, or which are the 13 colors she has dyed her hair, so far.

Finally, we have to quote this whole part of the interview, as we proudly have the results of what they are talking about... Read and scroll down. 

DD: You did illustrations for the Vauxhall shows – what were you looking out for?
Helen Bullock
: I’ve never done moving drawings before. I do a lot of quick poses in my illustrations classes (Helen also teaches on short courses at CSM) and with that I look out for weird poses, so hopefully there’ll be some kind of weird movement in there.
DD: I don’t know if the models are going to give you that Helen.
Helen Bullock
: I know! I’ll be looking at the clothes a lot more but just any kind of strong features, bold lines or color and signature details. "

Alice Lee

Leutton Postle

Malene Oddershede Bach 

Shao Yen

Phoebe English

Monday, 12 December 2011

VFS Designers Among Red Pages: Hot 100

Shao Yen SS12

Trine Lindegaard SS12

Georgia Hardinge SS12 

Phoebe English SS12

Did you heard this? 3 of Vauxhall Fashion Scout designers have been shortlisted by Red Pages among the list of 100 names tipped for success in 2012!

Red Pages considers Ones To Watch SS12 Phoebe English and Shao Yen and Ones To Watch MEN Trine Lindegaard, names to track during next year 2012 as they will move ahead gaining forefront positions.

Red Pages Editor, Gabrielle Sander said: “Each year we call upon industry insiders and our own celebrity knowledge to predict the next big things, with pretty spot-on results. Georgia Hardinge was among the fashion names tipped in 2011’s list and her year has included winning the Vauxhall Fashion Scout Merit Award, seeing her clothes on the likes of Lady Gaga and Beyonce, and gearing up to head to LA to work on costumes designs for an upcoming film.

The annual list also features models Charlotte Free, Jessica Clarke, Lisa Marie Presley’s daughter Riley Keogh, Lisalla Montenegro, Roxy Horner, and Roar Global’s recent signing Amal Fashanu as ones to watch in 2012.

For the first time, Red Pages has also released a US list, which features further fashion names including up-and-coming Cuban-American designer Luis M Fernandez, and fashion blogger Emily Schuman from Cupcakes and Cashmere, who releases her first book next year.

“2012’s batch of fashion names, although perhaps relatively unknown now, are set to be familiar faces before the next year is out.”

Congratulations to them, and lets see what successful stories the New Year brings to them.