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Friday 7 May 2010

Elephant Parade team up with BODYAMR & Zara Martin

The conservation pioneers, Elephant Family, have teamed up with BODYAMR and the broadcaster/filmmaker, Zara Martin, to paint an exclusive elephant for an exciting new project called Elephant Parade. Sponsored by the Evening Standard, and launched to help raise awareness for the endangered Asian Elephant, the project is part of London’s biggest outdoor art fair which has seen 250 life size, multi-coloured elephants spring up all over London.

Encapsulating the sleek, modern style adored by London-born designer Amr, the pink and black elephant is the latest in a series of art collaborations by BODYAMR. Retailing at Harrods, START Hoxton and globally through Harvey Nichols and Bloomingdales, the BODYAMR and Zara Martin Elephant takes pride of place outside Harrods on Hans Crescent.

Mini Elephants are also available at Selfridges, 80 Regent Street, 36 Carnaby St, Greenwich Central Market and at the online shop.

Charlotte Gunstone