Every month, Business of Fashion
selects an up-and-coming designer for an exclusive review. This month, the BoF Spotlight shines its light on Vauxhall Fashion Scout´s Ones To Watch designer, Malene Oddershede Bach, who according to Katharine K. Zarrella, the journalist behind the review, her "unexpected prints stood out at Vauxhall Fashion Scout’s ‘Ones to
Watch’ show this season".
Unconventional colour palettes, sculpted shoulders and misplaced arm slits sum up Malenes distinct style for the season and were so notable in the review:
Oddershede Bach’s spring colour palette of electric pink, turquoise, yellow and black — “it’s always important to have a few black pieces,” said the savvy newcomer — was inspired by psychedelic films, specifically Gaspar Noé’s Enter the Void, while unconventional details like sculpted shoulders and deliberately misplaced arm slits were influenced by the uneasy, psychological horror films of David Cronenberg. “The shoulder details come from the idea of the self not feeling complete,” said Oddershede Bach.
But not only those details captured BoF´s attention. Her digital prints are considered to be the most promising from her
collection, and one of them has been creatively used to customize the webpage
logo. Malene said about her prints: “All my prints are created by
repeating images of organisms normally invisible to the human eye, which the
viewers can interpret in their own way.”
In November, Oddershede Bach’s work will
be stocked by new online retailer Silkfred —
which describes itself as a “social shoptending community for designers” — with
more stockists on the way.
Get the full story from this months BoF´s Spotlight designer here.
You can also have a look at Malene´s profile on the VFS webpage here.
You can also have a look at Malene´s profile on the VFS webpage here.