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Former Fashion Scout Merit Award Winner Georgia Hardinge partners with high street retailer River Island on a collaborative collection for Spring / Summer 2013. Since her debut in 2010, the London-based designer has gone from strength to strength, recognised for her talent for creating interesting textures and patterns. River Island who have previously collaborated with William Tempest, use these creative ventures to give a designers a wider audience.
The debut high street collection will follow Hardinge’s feminine aesthetic and use structural, textured shapes set to feature in both clothing and accessories. After being approached by River Island, Georgia Hardinge expresses being “immediately excited” about the project.
"I absolutely love what River Island are producing at the moment - there is a definite buzz around the brand and they are really bringing something fresh and new to the high street." Georgia says.
The collection will launch with a short film directed by Alex Turvey and starring Ben Grimes at part of Fash/Of this season, another collaboration the designer is excited about saying “it allows the mood of a collection to come to life”.
By Vanessa Omoregie (@wewearblack). Images from River Island and Natalie Ilina