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Friday, 7 February 2014

NEWS| Vita Gottlieb AW14 Collection Preview





A womenswear designer focused on graphic prints, the subtle use of colour and innovative panelling, Vita Gottlieb is one who manages to fuse the world of art with that of fashion. Ahead of showcasing her AW14 collection with us on Sunday 16th at our Freemasons' Hall, Gottlieb shares the mood boards and illustrations that have inspired this season's creations.

Inspired by the image of Grace Jones in a Mahajara's Palace, caged birds fight for flight as the deep reds and golden hues are indicative of the setting sun. Born and raised in London, Gottlieb graduated from Central Saint Martins with an MA in Fine Art before setting up her label in 2012. Having already attracted the attention of press among the likes of Harper's Bazaar and i-D magazine, she's stocked in both London and the Middle East. With Gottlieb's collections taking their starting points from an imagined scene from an imaginary film, we look forward to seeing how she carries the contrasting themes of strength and fragility to the catwalk.

Be sure to check the full Fashion Scout catwalk schedule here.

By Josh Walker (@josh_walker_)
Images courtesy of Vita Gottlieb