Those who attend London Fashion Week are privileged to witness the glamour and glitz of a runway show, but very little get to observe what goes on back stage before and after a designer’s collection is unveiled. However for SS ’11, Amr Ali, the man behind acclaimed womenswear label BodyAmr, has released a fashion documentary that not only showcases his latest collection (modelled by famous faces including Daisy Lowe and Amber Rose) but also ‘behind the scenes’ footage of the show’s preparation.
Sarah Barlow