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Showing posts with label J Moon. Show all posts
Showing posts with label J Moon. Show all posts

Saturday, 21 February 2015

INTERVIEW | J Moon





Designer Jinhee Moon recently launched her fresh London based womenswear label, J MOON, making her definitely One to Watch. Ever since Moon graduated from LCF in 2014 she has been making her mark in the world of fashion. Alongside being named as one of the Fashion Scout Ones to Watch Winners for AW15/16, she was selected as one of the 200 Best Emerging Talents by Vogue Italia. The BA Press Show in 2014 was responsible for her experimental garment design being noticed and to celebrate this she was named the winner of 'The Best Directional Use of Colour and Textile Award'.

Fashion Scout AW15 launched her highly anticipated collection of playful garments which have embraced the wonders of using juxtaposition of texture, colour and shape overall creating a unique aesthetic for her designs. Moon's use of blending frilled, sheer and woolen fabrics create an extravagant 3D effect demonstrating the fact there are just no limitations to the designers wondrous work. 

Post show, Jinhee Moon thanked Fashion Scout for the amazing opportunity to showcase her debut collection and was overwhelmed with the response and support she received. 

Q: Where did you draw your inspiration from for this collection?

A: My collection drew inspiration from JeJu, an Island in Korea, where female divers called Haenyeo explore the sea. The Haenyeo would dive, without oxygen masks on, to collect seafood from the bottom of the ocean. The clothing the divers wore was beautiful and used straight line cut techniques and embodied an overall simplistic design. I approached and played with their use of geometrics in my designs and added my own 3D aspect. In terms of the mix of colours I used, I drew inspiration from how the divers had a slight blurred vision underwater but could still see lots of beautiful bright colours. 

Q: What was the most exciting part of this whole process? From designing to actually showcasing your collection?

A: Every step, for me, was exciting due to the fact it was my debut collection. I found it amazing to see how my finished, wearable and 3D garments actually looked after they started from simple designs. 

Q: What are your plans for your next collection? 

A: (Laughs) Well, I have only just finished this one! However, I definitely will continue to mix fabrics and experiment with patchwork, similar to how I have worked previously. I will keep developing and testing new techniques until I discover new outcomes. 

#FashionScoutAW15

By @melissapoulton

Wednesday, 28 January 2015

The Fashion Scout London Exhibition Returns


This February, from the 20th - 23rd, Fashion Scout's London Exhibition returns with a facelift. Back by popular demand, this season sees Fashion Scout's most exciting ever line up, with a selection of the brightest new UK and International talent on display in the Freemasons' Hall, Covent Garden. 

Open to all Fashion Industry, Press and Buyers the Fashion Scout Exhibition is the best place to see a curated selection of the best new designers to watch's work up close and meet the designers themselves.

This season the Fashion Scout London exhibition will display the new season collections of 9 Industry selected designers including the Merit Award Winner James Kelly and the Ones to Watch winners. The full list of designers are:

Angel Chen
Clio Peppiatt
GF Hawthorne
James Kelly
J Moon
Kim Stevenson
Niro Wang
Minju Kim
Typical Freaks

For more information, or to attend the Fashion Scout London Exhibition email press@fashionscoutevent.com.

Follow us @FashionScout
#FashionScoutAW15 

Friday, 23 January 2015

AW15 PROVISIONAL CATWALK SCHEDULE REVEALED!



It’s time to get ready for the most exciting Fashion Scout yet, as we reveal our Provisional AW15 Catwalk Schedule. 
Fashion Scout will return to our London home at the Freemasons’ Hall in Covent Garden from the 20th – 24th of February with a packed schedule of Catwalk shows, exhibitions and events! 

Exclusively showcasing the best pioneering talent from across the globe, Fashion Scouts’ AW15 lineup includes more than 50 visionary designers from around the world hand picked by a top industry Selection Panel.

Highlights of the schedule include Friday’s Merit Award winner James Kelly, the RCA Graduate who has already received a flurry of press attention. James Kelly will be sponsored by Fashion Scout to produce his first ever London Fashion Week catwalk show. Already a favourite of Hilary Alexander OBE, Vogue UK Features Editor Jessica Bumpus and Sara Maino, Senior Editor at Vogue Italia – we expect a packed FROW.

Also presenting their debut London Fashion Week collections are designers Angel Chen, J Moon, Kim Stevenson and Minju Kim, who together form Fashion Scout’s highly anticipated Ones to Watch show on Saturday 21st February.

Amongst those returning to the catwalk are legendary Fashion Designer Pam Hogg, SS15 Ones to Watch designer Youjia Jin, CFE Pioneer Mariana Jungmann, in addition to former Merit Award winners Gyo Yuni KImchoe and Xiao Li.

Also running from the 20th – 23rd of February, Fashion Scout will curate an exhibition of exciting emerging talent, including designers from around the world; Clio Peppiat, GF Hawthorne, Niro Wang and Typical Freaks.


The full schedule and designers profiles can be viewed on the Fashion Scout website here


Follow us on @fashionscout

#FashionScoutAW15